(B)Advertising with Style

Freitag, 23. Oktober 2015

Why Burberry's Snapchat Testino campaign is the best piece of marketing in 2015 | Marketing Magazine

Why Burberry's Snapchat Testino campaign is the best piece of marketing in 2015 | Marketing Magazine
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Donnerstag, 6. August 2015

W&V: Das sind Deutschlands einflussreichste Mode-Blogs

W&V: Das sind Deutschlands einflussreichste Mode-Blogs
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Wer schreibt hier?

Mein Bild
Der (B)Advertiser
München, Germany
Über 20 Jahre Marketing und Werbung. Als Markenberater und -Stratege, Trainer und Interimsmanager. Für Unternehmen und Werbeagenturen. Und immer wieder für bekannte Fashion- und Lifestyle-Marken.
Mein Profil vollständig anzeigen

Mich kann man buchen

Wer mal herausfinden möchte, was meine Ideen für die eigene Marke bewirken können oder wie sich mit innovativem Fashion-Marketing die eigenen Ziele schneller und effizienter erreichen lassen, kann den (B)Advertiser jetzt einfach buchen. Mehr unter www.wiehrdt.de.

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Beliebte Posts des (B)Advertisers

  • Zalando bekämft Retourenquote mit virtuellem Ankleideraum
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Podcasts, die ich regelmäßig höre

  • Across The Sound - New Marketing Podcast
  • Denkpausen - Management School St. Gallen
  • Evernote Podcast
  • Get-it-Done Guy
  • Six Pixels Of Separation
  • The Advertising Show Podcast

Meine Tipps für alle, die mehr vom Zettel bekommen wollen:

XING

Bücher, die sich gerade auf meinem Tisch stapeln

  • Lovemarks – The Future Beyond Brands
  • Blah Blah Blah – What to Do, When Words Don't Work
  • The Face-to-Face Book
  • Fashion Brands – Branding Style from Armani to Zara
  • Gender Marketing
  • Branded Male – Marketing to Men
  • Werbung für Adam und Eva
  • Claims
  • buy-ology
  • Passion Brands: Why Some Brands Are Just Gotta Have, Drive All Night For, and Tell All Your Friends about

(My Favorite) Ad-/Marketing Blogs

  • AdFreak
    Nextdoor’s New Feature Will Address Potentially Offensive or Hurtful Comments - Neighborhood social network Nextdoor is taking steps to encourage its users to be more neighborly toward their neighbors. Nextdoor began rolling out Kindne...
    vor 41 Minuten
  • I Believe in Advertising
    Volkswagen: Road Tales - Design, Online, Mobile Volkswagen Advertising Agency:Isobar, Amsterdam, Netherlands Executive Creative Director:Mervyn Ten Dam, Daniel Sytsma Creative Dire...
    vor 1 Stunde
  • off the record - Blog für Marketing, Werbung und Medien
    Select World: Matthias Eylers wird weltweiter Strategiechef - [image: Matthias Eylers 2019] © Select Die Agenturgruppe Select World bekommt Anfang Oktober einen neuen Global Chief Strategic Officer. Dann übernimmt Ma...
    vor 1 Stunde
  • GoSee All News
    NEWS BLOG AGENT BAUER : Meet AGENT BAUER once again at UPDATE-19-BERLIN - AGENT BAUER SPECIALIZES in advertising and editorial work since our start in 1997 and is the top agency in Stockholm, Sweden. We represent a number of Swed...
    vor 2 Stunden
  • Seth's Blog
    Artists and freedom - It’s tempting to claim the role of artist. Once you’re an artist, you’re free. Free to work your own hours, free to make what you want to make, free to exp...
    vor 3 Stunden
  • The Business of Fashion
    Luxury Stocks Push European Shares Lower - All eyes are on the US Federal Reserve ahead of a widely expected interest rate cut.
    vor 3 Stunden
  • The Inspiration Room
    Orange on Digital Responsibility - Orange is running an advertising campaign, Digital Responsibility, aimed at parents considering their children’s use of digital devices. The Orange Digital...
    vor 1 Tag
  • Mindjet.de Blog
    Wir stellen den neuen Head of Product von MindManager vor - Das MindManager Team freut sich, unseren neuen Head of Product Blair Young vorstellen zu können. Wir möchten ihn im NamenRead more >> The post Wir stelle...
    vor 2 Monaten
  • Besserwerberblog • Marketing für Besserwerber
    Kriegen was man will! Wie Sie an die Kunden kommen, die Sie gewählt haben - Mal angenommen, Sie haben Ihre Kunden gewählt. (Für den Hintergrund siehe noch mal hier: Wähle deine Kunden!) Wie kommen Sie jetzt am besten an die ran? O...
    vor 2 Monaten
  • Jaffe Juice
    The Hypocrisy of Brands - My latest Ad Age column is here. Look at any definition of the words "brand" or "brands" or "branding" and you’ll get a seemingly consistent triangulation ...
    vor 2 Monaten
  • BRAND INFECTION
    Spotify: Better Playlist UX - Why isn’t it possible to drag a song from “Now Playing” onto a personal playlist when it works for “Next Up” items. Also, it works when dragging the song...
    vor 6 Monaten
  • the Fashion Spot
    Marte Mei Van Haaster - Part 1 - This is a continuation thread, the old thread is 98095
    vor 1 Jahr
  • Creative Criminals
    McDonald's: McMistakes - A series of posters at Belgian McDonald’s restaurants that call upon students for job openings. At first sight they look like typical McDonald’s product ...
    vor 1 Jahr
  • Fashionably Marketing Me
    DKNY PR GIRL Interview: How To Build A Social Brand With Style & Grace - We, the women of FMM, have been on the hunt for articles and material that will simply knock our readers’ socks off. Recently, we delved deep into the topi...
    vor 1 Jahr
  • Ads of the World: Creative Advertising Archive & Community blogs
    Ad - 4205-367627.jpeg [image: Ad]
    vor 1 Jahr
  • Presentation Zen
    No amount of technology will make a bad story good - When Toy Story opened in the US at the end of 1995, it was met with enthusiasm and great critical acclaim. The film would go on to be the highest-grossing ...
    vor 2 Jahren
  • Marketing Profs Daily Fix
    Shedding Light on the Age of 'Dark' Messaging Apps - Younger demographics are favoring "dark" messaging apps, where users share content one on one or in smaller, private groups. And now, marketers are slowly ...
    vor 3 Jahren
  • The Essentialist - What's Hot and What's Not
    No more ads. Click for new home. I Hurt I Am In Fashion. - https://instagram.com/ihurtiaminfashion/
    vor 3 Jahren
  • The Client Side Blog with Michael Seaton
    Six Degrees of Kevin Bacon Just Got Closer With The Kevin Bacon Commercial Generator. - Ever play Six Degrees of Kevin Bacon? Loads of fun if you have not yet indulged. You’ll need to trust … Continue reading →
    vor 4 Jahren
  • scaryideas
    The Sevens : What are The Sevens? [Video] - The Sevens : What are The Sevens? [Video] Toronto-based interactive agency Secret Location has created an ambitious interactive online film and game call...
    vor 7 Jahren
  • Flußaufwärts \ Upstream
    AC/DC vs. Iron Man 2 - WOW! Thanks for subscribing to upstream
    vor 9 Jahren
  • Campaign Archive
    -
  • Fashion & clothing news - Marketing Magazine - Marketing online
    -
  • Topic: adbreak - MyBlogLog
    -
  • Luerzer's Archive - Advertising Worldwide
    -
  • creaffective Blog
    -
  • Incompatible Browser | Facebook
    -
  • Damn, I Wish I'd Thought of That!
    -

Fashion Marketing Blogs

  • Fashionista
    How Thakoon Panichgul Has Adapted His Fashion Brand and Business Over the Past 15 Years - In our long-running series, "How I'm Making It," we talk to people making a living in the fashion and beauty industries about how they broke in and found s...
    vor 41 Minuten
  • NYT > Fashion & Style
    The Untold Story of Supreme Style - Mary Wilson, a founding member of the rock trio, is ready for her fashion close-up.
    vor 50 Minuten
  • FabSugar
    Rihanna Looks So Badass Sitting on a Swing Ride in This Strapless Orange Dress - After releasing her new Savage x Fenty collection, Rihanna has been making the rounds to promote her Fenty Beauty line. First, she caught a flight to Seo...
    vor 1 Stunde
  • fashionologie
    Gigi Hadid Found a Sexy New Way to Style a Tailored Suit, Thanks to This Sheer Bra - Gigi Hadid found a sexy new way to style a suit this season. After walking the runway at Burberry in a printed blouse and gray trousers, the supermodel s...
    vor 2 Stunden
  • profashionals
    Lederhosen und Lederhasen - MCM nimmt endlich wieder einen gebührenden Platz an der Maximilianstraße ein. Was natürlich gefeiert werden musste.
    vor 2 Tagen
  • Independent Fashion Bloggers
    8 Best Grammar Checker Tools for Bloggers - There are a lot of grammar checking tools, but which tool is best for bloggers? We did some research and now will share the results with you. Why Check? ...
    vor 3 Wochen
  • nitro:licious - fashion, trends, h&m, shopping, sneakers & lifestyle...who's got flava?
    Introducing Converse x Just Don, The First Style-Driven Capsule Inspired By The Notorious ERX - Nine-piece collection incorporates basketball heritage in color-blocking, adopted and interpreted by Don C Converse is introducing the first style-driven...
    vor 9 Monaten
  • ModeKind
    Foto zu Matador Men39;s Grooming San Antonio, TX, Vereinigte Staaten - [image: Foto zu Matador Men39;s Grooming San Antonio, TX, Vereinigte Staaten] This Wallpaper matador men's grooming is for KEYWORD matador men's grooming,...
    vor 2 Jahren
  • Fashionising.com's Fashion Blog - Fashion Trends & Celebrity Fashion
    Test page - Posted in Fashion / Fashion careers & casting calls *Article continues*. To read it in full visit 'Test page' at Fashionising.com » Tagged:
    vor 2 Jahren
  • The Luxe Chronicles
    When Artists Act Like Brands. - Can I get away with this? Tiffany blue, Hermes orange and now Kapoor black? I've been mulling over news reports from a few weeks ago that British artist An...
    vor 3 Jahren
  • fashionpuppe.com
    red - Ein klares Rot. Matt. Mehr braucht es nicht, um mein neuer Favorit zu sein. NARS Cosmetics Velvet Matte Lip Pencil – Mysterious Red The post red appeared...
    vor 4 Jahren
  • Shopanprobe
    Alles hat ein Ende, nur die Wurst hat zwei - Liebe Leser, um das unausgesprochene nun auch offiziell zu machen: Dieses Blog wird auf Eis gelegt. Wie zu sehen ist, ist seit geraumer Zeit nichts Neue...
    vor 4 Jahren
  • modabot
    Paris Couture SS14: Im Westen nicht viel Neues - [image: Paris Couture SS14: Im Westen nicht viel Neues] Die Pariser Haute Couture Woche sollte als ein Spielfeld der kreativen Ideen zu verstehen sein, al...
    vor 5 Jahren
  • Modelinia
    -
  • Selectism.com
    -
  • View On Fashion
    -
  • Macala's Musings Fashion Industry Blog
    -
  • Les Mads - Mode, Fashion, Couture, Beauty, Style, Musik, Party
    -
  • profashionals
    -
  • WELT ONLINE - Mode & Accessoires
    -

(My Favorite) Trend Blogs

  • Japan Trend Shop - English
    Kit Kat Mini Yuzu Sake (Pack of 9) - USD 16 - [image: Kit Kat Mini Yuzu Sake (Pack of 9)] The last exclusive Japanese Kit Kat flavor is this irresistibly delicious and exotic Kit Kat Mini Yuzu Sake. Us...
    vor 11 Stunden
  • PSFK
    The Rotation Is An E-Rental Service Disrupting Men’s Streetwear - PSFK interviews Zachary Podbela, the founder of The Rotation, to discuss the future of streetwear retail and the on-demand potential of subscription e-rental
    vor 1 Tag
  • JAPAN TRENDS - LIVE FROM TOKYO
    Snuggle up to the most handsome gorilla on the planet with the Shabani Arm Pillow - [image: shabani gorilla pillow arm cushion japan handsome]Snuggle up to the hunkiest primate on the planet with this pillow, a soft and comfortable cushion...
    vor 1 Monat
  • TrendsNow
    Pathway House - Moderne et largement ouverte sur l’extérieur, une mention spéciale pour la superbe « Pathway House », une splendide villa imaginée par le studio Jacobs-Y...
    vor 3 Jahren
  • If It's Hip, It's Here
    Please STOP and read. - The site you are now on serves as an archive of the posts written from 2007-2014. It is still a great resource, and just plain surfing fun, with over 4000 ...
    vor 5 Jahren
  • TREND HUNTER - The Latest Trends
    Hauntingly Blurred Portraits - Artists Shinseungback Kimyonghun has Created Movie-Themed Photos (TrendHunter.com) - (TrendHunter.com) It is difficult to dehumanize humans, but the artistic group of Shinseungback Kimyonghun has created terrifying portraits of people from...
    vor 6 Jahren

My Favourite Art-Blogs

  • iGNANT
    Arch McLeish Finds Beauty In Barren Landscapes
    vor 22 Stunden

Meine Social Media Blogs

  • Mashable!
    ASUS ZenBook Flip 13 touchscreen laptop on sale for £300 off on Amazon
    vor 9 Minuten
  • Pronet Advertising
    Is FAQ Structured Data Dominating Google Search? via @martinibuster
    vor 3 Stunden
  • PSFK
    The Rotation Is An E-Rental Service Disrupting Men’s Streetwear
    vor 1 Tag
  • facebookmarketing.de
    #AFBMC – Social Media ist tot, es lebe Social Media.
    vor 1 Tag
  • 901am
    10 Fantastic Experiments with Typography
    vor 6 Tagen
  • The Social Media Marketing Blog
    The Ethics of Ride-Hailing
    vor 6 Tagen
  • ViperChill
    I No Longer Blog Here: Please Join Me on Detailed.com and Gaps.com
    vor 1 Woche
  • chrisbrogan.com
    How Do You Absorb Information Best?
    vor 1 Woche
  • Socialmedia.biz
    5 Steps to Establishing a Brand
    vor 1 Woche
  • NevilleHobson.com
    Memories on floppy disks
    vor 3 Wochen
  • Social Media Blog by Michael Brito
    The Economics of Brand Relevance
    vor 5 Wochen
  • Bloggers Blog: Blogging the Blogsphere
    Meredith Launches Happy Paws Magazine
    vor 5 Monaten
  • Six Pixels of Separation - Marketing and Communications Insights - By Mitch Joel at Twist Image
    Business Travel For Success (And Less Stress)
    vor 1 Jahr
  • B.L. Ochman's blog
    Links for 2017-03-29 [del.icio.us]
    vor 2 Jahren
  • SocialTimes.com
    Pinterest, Sargento Kick Off Pinterest MVPP: Most Valuable Party Planner Microsite
    vor 2 Jahren
  • Instigator Blog
    Hello, 2017
    vor 2 Jahren
  • brainwash
    Influencer Marketing: Türöffner zu neuen Zielgruppen.
    vor 2 Jahren
  • MarketingVOX - The Voice of Online Marketing
    eCommerce Satisfaction Down | Dueling Studies Argue Over Rate of Online Ad Fraud
    vor 4 Jahren
  • Mass Control
    Hot Damn!
    vor 9 Jahren
  • The Viral Garden
  • Dosh Dosh
  • Social Media Club

Mehr Social Media Blogs

  • BuzzMachine
    How the Dystos Defeated the Technos: A dystopian vision
    vor 11 Stunden
  • Adrants
    4 Reasons Online Ads Can Be Risky For Brand Marketers
    vor 15 Stunden
  • brand dna
    Apple in full colour
    vor 18 Stunden
  • Only Dead Fish
    Agile Transformation: Announcing the Launch of My Second Book
    vor 1 Woche
  • brandflakesforbreakfast
    Googly-eyed robots, aisle 9
    vor 8 Monaten
  • @TwittCoach
    Hello world!
    vor 8 Monaten
  • saschalobo.com
    Social Heisenberg – warum Twitter nicht für politische Diskussionen geeignet ist
    vor 8 Monaten
  • B.L. Ochman's blog
    Links for 2017-03-29 [del.icio.us]
    vor 2 Jahren
  • Thought Gadgets
    The $148 billion reason why TV is still so complicated
    vor 6 Jahren
  • Marketing Social Media
    Introducing Gmail Tap
    vor 7 Jahren

(My Favorite) Green Blogs (Eco Fashion)

  • Sebastian Backhaus' Blog
    Die besten deutschen Podcasts rund um das Thema Nachhaltigkeit
    vor 1 Monat
  • KarmaKonsum
    Bike Index 2019: Die besten Rad-Städte weltweit
    vor 3 Monaten
  • ecorazzi.com :: the latest in green gossip
    Don’t blame vegans for the shame you feel about using animals
    vor 6 Monaten
  • betterandgreen
    Guerilla Gardening Grenades
    vor 5 Jahren
  • der lohas-blog
    Nachdenken geht doch!
    vor 5 Jahren
  • LOHAS = Lebensstil auf Basis von Gesundheit und Nachhaltigkeit
    Plastik über alles
    vor 7 Jahren
  • Eco Fashion News
    BoBelle London's new Central London boutique is OPEN
    vor 8 Jahren
  • HAUTE*NATURE
    kim lyons jewelry: recycled sterling silver
    vor 9 Jahren
  • CHARTREUSE CHIC - for eco friendly fashionistas
  • Home | Utopia.de
  • www.thegreenset.com
  • evoluzzer
  • style saves the world
  • LOHAS GUIDE
  • sustainable style foundation
  • ecofabulous
  • fabulously green

Blogs der wichtigsten Fashion-Magazine

  • fashionmagazine.com
    Fall Beauty Routines Around the World
    vor 3 Jahren
  • Hint Blog
    Lost and Not Found: Christopher Kane Fall 2016
    vor 3 Jahren
  • Flare.com
  • style file: daily fashion, party, and model news
  • Daily Beauty Reporter: Beauty Reporter Blog: allure.com
  • Esquire.com Article Feed
  • The Vogue Blog (Vogue.com UK)
  • Marieclaire.com - Fashion
  • NYLON MAGAZINE
  • The Latest From VanityFair.com
  • Bazaar Blog - Bazaar.com
  • Men.Style.com: Latest Features and Articles
  • Editors' Blog: Wmagazine.com
  • WWDb - The WWD Blog - WWD.com
  • Elle-Blog Feed

Consultant-Blogs

  • Stever Robbins, Get-it-Done Guy
    How you scale an organization - I just returned from Black Rock City, NV, better known as Burning Man. Burning Man is an annual event where 70,000 artists, engineers, performers, and ma...
    vor 6 Tagen
  • Consult This
    -

Weitere nützliche Resourcen

  • Neue Modekampagnen und deren Macher
  • Stylefritz
  • Yatzer.com

Fashion Mags Online

  • 1st blue - Das Modemagazin
  • Brigitte (D)
  • Cosmopolitain (D)
  • Cosmopolitain (US)
  • ELLE (D)
  • ELLE (US)
  • Esquire (US)
  • Fashion Magazine (US)
  • Flare (US)
  • freundin (D)
  • Glamour (D)
  • GQ (US)
  • Harper's Bazaar (UK)
  • Harper's Bazaar (US)
  • Hint (US)
  • InStyle (US)
  • Lusire (US)
  • marie claire (US)
  • NYLON (US)
  • VANITY FAIR (US)
  • W (US)
  • WWD

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