Mittwoch, 3. November 2010

Dummes Rumgehopse, jetzt auch bei Hilfiger

Aktuelles Motiv aus der Hilfiger Denim-Kampagne 2010/2011.

Ja sage mal! Lesen die Hilfiger-Werber denn keine Modezeitschriften? Oder fand man bei der Inhouse-Agentur die Lacoste-Rumhüpf-Kampagne so Klasse, dass man ungeniert auch mal hopsen ließ, in der eigenen Kampagne. Oder fällt den alten Modefotografen einfach nichts neues mehr ein, um jugendliche Dynamik in die Modefotos zu bekommen? Große Sprünge lassen sich mit abgekupferten Motiven und Ideen mit Bart aber ganz sicher nicht machen. Mein Post über die Lacoste-Hüpf-Kampagne (hier).

Motiv aus der schon seit Jahren laufenden Lacoste-Kampagne (Foto: Lacoste).

Motiv aus der Beneton-Kampagne Herbst/Winter 2009/2010 (Foto: Benetton).

Motiv aus einer US-Kampagne für A-Sportswear (Foto: Bradford Rogne).

Jumping-Motiv aus der Kampagne für Sands (Foto: Jeremy Santucci für Sand).

Wenn schon rumhopsen, dann doch mit mehr Spaß, wie die Fotos der "Bed Jumping Competition" der Suitehotels (hier)

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